Thunder Reward

Gain access to unlimited motivation, unlock your full potential.

 Image of Thunder Reward

 Summary

Zeta Learning is an ecosystem of solutions which targets core components of the learning experience: motivation, personalisation and efficiency. These key elements are what constitute the recently-launched app, Thunder Reward; motivating through gamification, personalised through our proprietary cognitive test, and efficient in leveraging cognitive sciences.

Its current product market-fit lies with students from 13 to 20 years old. The iOS app helps students keep their motivation high by making studying a gratifying experience.

 

Role

As the product manager at Zeta Learning, I led the product roll-out from market research in December 2020 to the app launch in April 2021.

PM, led the process from ideation to product to roll-out, go over main steps, number of updates done/features successfully implemented, (see paper for rest)

 

Behaviour centred design, user acquisition strategies, UX, roadmap making, cognitive sciences, data analysis, Figma, concept testing.

Skills

 

Assets, images of the app, some user research and a key update